75 Book Marketing Tips for Authors

1. Create a Facebook business page: http://www.facebook.com/pages/create
   
2. Build a fan base by asking your friends to “like” and share your page. You can also run some ads on Facebook in order to build a following.
3. Post consistently, meaning create a schedule and try to stick with it. There are many different thoughts on when you should post to your page.  Use Facebook page insights to determine which days and times are most effective for your posts.
4. Add value to the lives of your fans with your content. Don’t just send out “buy my book” posts. For instance, inspirational pictures or quotes usually do exceptionally well on Facebook and keep people coming back to your page. UPDATE: Check out our value-packed article “Advanced Facebook Marketing Tips for Authors and Entrepreneurs.“